WE ARE VICIOUS CURL

Vicious Curl was founded with a simple objective in mind: determination for high-quality, high-performing hair care products exclusively for curly hair. With leading experience in the hair care industry for 30 years, Joel Warren learned what to look for in products, techniques and tools to correctly work with your natural curl. Through this insight, he brought a visionary outlook to a line of products specifically formulated with curly women in mind.  

We know what it's like to exist in a world that believe only straight hair can have fun. We get the frustration of not knowing which product work best to cleanse, moisutrize and shape your curls. We know the ABC's and 123's from 3S to 4C and developed an elevated curly care line to control your curls with the best ingredients in the market.

  

WE'RE VICIOUS CURL, AND WE KNOW

GRAVITY IS A CURL KILLER

Green Tea Leaves

1

All Natural. No Alcohol.

  We know what it's like to exist in a world that believes only straight hair can have fun. We get the frustration of not knowing which products work best to cleanse, moisturize and shape your curls. We know the ABC's and 123's from 3S to 4C and developed an elevated curly care line to control your curls with the best ingredients in the market.

Green Tea Leaves

2

Real Science. True Beauty.

Our proprietary blend of superfruit botanicals helps to repair hair damage and maintain a healthy scalp by removing build-up from dirt, dead skin cells, oils and styling products. Our frizz-fighting ingredients close the cuticle so curls can set instead of snagging.

Green Tea Leaves

3

Curls with Bounce.

We undertand that in today's society your hairstyle can help define and represent your personality. Vicious Curl helps to bring out your inner curly girl with confidence and pride accompanied by salon-level results captured at home. We invite you to be bold, be daring, be free, be irreverent, be confident and best of all, be your naturally curly self.  

LET THE CURL TAKEOVER

CURLY HAIRCARE WITH AN ATTITUDE

Empowered by choice and driven by self-expression, our vicious girl is not just one thing, she's many.

CONFIDENT

BOLD

FUN

CREATIVE

CURIOUS

FREE

AUTHENTIC

UNAPOLOGETIC

NATURAL

VICIOUS